It seems like I’m in the ‘giving up’ phase of my blogging activities these days. First it’s about the SEO tools that are available to the Mac, and now Adbrite.
Folks say that a quitter never wins, and a winner never quits, but a mercenary blogger like me should also recognize when a game is hopeless and cut his losses. My returns with Adbrite is simply atrocious. It’s simply eating up space and not paying rent at all!
I’m sure some bloggers have found success with this one but for me, in the months that I’ve been running it in my blogs, they’ve been a complete and utter failure. So now I’m looking at other things to replace Adbrite with. I don’t have any clear thing to replace it with but Adgitize seems to be a really good alternative. I’ll have to look closely at it.
But I haven’t been a complete failure though. Some of the things I’ve tested are raging successes.
Chitika, for example, is a full-blown success.
I’m amazed at the clickthrough rates I’m getting. Can you imagine clickthrough rates of 2-7%? That’s frigging awesome! Thanks of course to their Mega-unit. This one I couldn’t praise enough. Just for the past seven days, my lowest clickthrough rate is 2.41% with 6.90% CTR being the highest! Awesome, I’m telling you. You simply have to try it!
My travel blog also had it’s first successful direct ad placement. I’m not gonna tell you the exact monthly amount I’m charging (it’s not much) but that is something that I’ve been dreaming about for so long.
Adsense has been chugging along real fine these days as well. At least I’m no longer earning cents day in and day out.
But Adbrite? Bah, that one’s gotta go.

